SEARCH ENGINE OPTIMISATION
SEO stands for Search Engine Optimisation, which is the practice of increasing the quantity of traffic to your website through organic search engine results. SEO may target different kinds of search, including image search, local search, video search, academic search, news search and industry-specific vertical search engines. Quantity of traffic is one thing, but quality is another. You can attract all the visitors in the world, but if they’re coming to your site because Google tells them you’re a resource for Apple computers when really you’re a farmer selling apples, that is not quality traffic. Instead you want to attract visitors who are genuinely interested in products that you offer.